MISSION | harster-greenhouses

Our mission

FIRST BE BEST, THEN BE FIRST

The approach

Constant innovation, maximizing value, and a focus on products that are proven sellers.

Our renewed focus on high sell-through rates and maximizing retail dollars per square foot increases our products' value along the entire chain from greenhouse to home.

We do our research

Harster Greenhouses conducts regular surveys through social media channels and direct contact with end-consumers to predict trends and test new ideas and products.

Small test batches of new crops are sold in retail locations of all sizes to gauge reception and demand. Only strong favorable responses lead us to experiment with varieties we are confident will sell with the right marketing strategies.

Everyone benefits, or our job isn't done

We achieve this by growing exotic plants that are easy to care for, hardy, space-conscious, and eye-catching; along with resources for the end-consumer such as decorative advice, growing tips, forums for social discussion, and a direct line to the grower.

This helps foster a loyal and valued customer base who share in the process of discovering the newest plants and accessories.